Spotify is paring with ‘Waze’ the navigation app to make driving and listening to music seamless. The two companies have teamed up so that users of the Waze app can listen to Spotify playlist within the app and vice versa with drivers who have Spotify accounts. This partnership allows for users to switch between the apps and browse your playlist in the Waze app. This feature only works when the car comes to a complete stop enabling safety. Although google owns the app ‘Waze’ and google has their own streaming source, Spotify is the world’s leader when it comes to the number of users for music streaming app globally. Adding a stronger strike rate for the integration being used.
Written by: Marjorie Newman